The Aftersales films for the Škoda cars project were an innovative approach to showcasing Škoda's aftersale services. The idea was to show these features in the style of a mission or action movie, providing an exciting and engaging way for customers to learn about the benefits of Škoda's aftersales services.
As the art director in the postproduction phase of the project, my primary responsibility was to oversee the visual aspects of the films and ensure that they effectively communicated the desired message while aligning with Škoda's brand identity.
